The successful Tourism Recipe
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The County Council Brasov, in collaboration with The Romanian Agribusiness Development Project, financed by The United States? Agency for International Development ? Romania, officially presented at ?Reduta? Cultural Centre the county?s Strategy of Tourism?s Durable Development. The event was attended by Aristotel Cancescu, County Council?s president, George Scripcaru, the mayor of Brasov, the national authority for tourism?s representative, the representative of USA Embassy / USAID, representatives of ANAT and ANTREC ? the tourism private field, public officers of the county?s administrations.
Counselling from Abroad
President Cancescu already had various meetings with the USAID?s representatives, in order to establish in Brasov an agency for tourism? durable development. Opening the meeting, Cancescu showed that ?we need professional and experimented counselling from abroad in this field. The County Council assigned and will continue to assign important amounts for the tourism? development and the rehabilitation of the county?s historical patrimony?.
Tripling the Incomes
The County Council is the major financer of the projects meant to conserve the touring potential in Bran, Râsnov, Predeal, Rupea, Fagaras, Vama Buzaului. Important amounts will be assigned for the infrastructure and the setting-up of some recreation areas. ?We intend to establish touring information points on the access roads. We can triple our incomes by valorising the touring potential? Cancescu stated.
A new Start
Mayor Scripcaru sees the event as a new start of the touring activity unfolded in Brasov. ?The wide scope economy Brasov used to have once involves us in a strenuous campaign of promoting a new concept of tourism. We must make the tourist give up travelling toward exotic destinations and come instead in Brasov, to meet the local culture, traditions and spirituality?.
An international destination
James MacGregor, USAID international counsellor, told the audience his first contact with Brasov occurred on Internet. He saw a satellite picture of Brasov and discovered that the town surrounded by mountains has everything to become an international touring destination. ,,There are some excellent opportunities. I see the politicians are truly interested in developing this area. The project has all the premises to succeed. The tourism needs investments of several millions euros, but considerable amounts will be available once Romania will accede to the European Union? James MacGregor stated.
Public-private Partnership
The local tourism will be promoted through the Tourism?s Promoting and Development Agency within the County Council; the institution will function as a public-private partnership starting from the second trimester of this year. Mihai Pascu, director within the County Council, presented the recipe of the tourism?s development: improvement of the transport and environmental infrastructure, valorising culture and traditions, development of the ecotourism and continuing the partnership with the American specialists.
